Charles Leadbeater: The rise of the amateur professional

Posted on October 30, 2007 by Christian Drehkopf

In this deceptively casual talk, Charles Leadbeater weaves a tight argument that innovation isn’t just for professionals anymore. Passionate amateurs, using new tools, are creating products and paradigms that companies can’t. He describes the rising role of serious amateurs (“Pro-Ams,” as he calls them) through the story of the mountain bike.
Charles Leadbeater’s theories on innovation [...]