Posted on March 25, 2009 by Christian Drehkopf
Written for Interactions magazine by Hugh Dubberly and Shelley Evenson.
In this article, they contrast the “sales cycle” and related models with the “experience cycle” model. The sales cycle model is a traditional tool in business. The sales cycle frames the producer-customer relationship from the producer’s point of view and aims to funnel potential customers to [...]
Posted on March 8, 2009 by Christian Drehkopf
Rob Fahey from gameindustry.biz wrote a great article about how the creative game industry will turn back on track out of the crisis. Stepping deeper in the mass market business and customers who create their own products will help the industry and build up a new world that has never been seen before. Change will [...]
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Posted on October 31, 2007 by Christian Drehkopf
Conversation Ecosystem
Twitter allows users to send and receive abbreviated communications or “digital shorthand” from a computer or mobile device. These are called “Tweets.” The open-source nature of the application has spawned countless “mash-ups” where Twitter technology merges seamlessly with other open-source technologies such as Google (GOOG) Maps. Widgets and desktop applications such as Twitteroo and [...]
Tim Brown Change by Design How Design Thinking Transforms Organizations and Inspires Innovation |
 Daniel H. Pink A whole new mind Why Right-Brainers Will Rule the Future |
 Roger MartinThe Design of Business Why Design Thinking is the Next Competitive Advantage |
 Christopher AlexanderA Pattern Language: Towns, Buildings, Construction |
 Gary HamelCompeting for the Future |
 DMI InstituteBuilding Design Strategy: Using Design to Achieve Key Business Objectives |
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Dev Patnaik (JUMP) |
