ADC Berlin 2009 – Paul Bennett

Posted on May 24, 2009 by admin

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Paul Bennett is Managing Partner, Europe and Chief Creative Officer of IDEO, a world leader in human-centered and design-led innovation. Paul´s presentation is about:  advertisement is polluting our environment, thoughtlessness design, insights from IDEO user-research lab, two examples of IDEOs work and future trends coming up.

Unfortunantely there is no way to include the presentation in that post so please follow that link to watch it:http://www.idee09.tv/?screenId=screen-home&videoId=14542981

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